CONSULTANCY

ScreenHunter_375 Feb. 18 08.47  WEF Oscar

Westlund provides a range of consultation, research services and inspirational lectures for companies, industry organizations and public authorities. His services include, but are not limited to, areas such as:

• Strategic and organizational considerations in cross-media news work
• Cross-media consumption
• Customer insight (theories, methods and assistance in crafting and analyzing studies)
• Analysis of industry and market trends (especially on news media, mobile news and mobile media)
• Business intelligence analysis (methods and art/philosophy)
• Configuring crisis communications to the contemporary mediascape

Clients have included a range of companies and organizations (ranging from large global players to local ones). Clients are mostly found in the media sector, and include both national and international media industry associations.